PRIORITY AREA
Safe active transportation
Brake for pedestrians. Watch out for walkers, bikers, and rollers.
Data trends
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165%
Pedestrian fatalities in King County increased by 165% over the last decade.
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Disproportionate Impact
Black, Indigenous and People of Color (BIPOC) pedestrians are disproportionately impacted by traffic collisions.
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90%
Personal bike and scooter riders are much more likely to wear helmets than public e-bike and e-scooter riders, at 90% compared to 10%.
The law
Every intersection is legally considered a crosswalk.
Crosswalk Laws
Every intersection is legally considered a crosswalk. Drivers must stop for walkers, bikers, and rollers at intersections, whether it’s an unmarked or marked crosswalk. It’s illegal to pass another vehicle stopped for someone at a crosswalk.
How you can help
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Drivers – Look out for pedestrians
Pay special attention at night and when the weather is poor and it’s harder to see.
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Drivers – Prepare to stop
Slow down when turning or entering a crosswalk, use extra caution when turning right on red.
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Drivers – Yield to pedestrians
Stop for walkers, bikers, and rollers well behind the crosswalk to help other vehicles see them too. Remember all intersections are crosswalks, even if unmarked.
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Drivers – Drive sober and focused
Never drive under the influence of alcohol or drugs. Stay off your phone and alert to what’s happening around you.
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Drivers – Slow down
Follow the speed limit, especially in busy areas, school zones, and neighborhoods. Be extra cautious when backing up.
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Walkers – Use a sidewalk/face traffic
If there’s a sidewalk, use it. If not, walk on the left side of the road and face traffic to see oncoming cars and drivers.
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Walkers – Walk safely
Always obey road signs and signals. Don’t run, push, or play near traffic, and put phones and headphones away.
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Walkers – Cross at crosswalks
Always cross at crosswalks or intersections. If there is no crosswalk, cross at a well-lit area with the best traffic view. Look for cars in all directions before crossing.
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Walkers – Beware of driveways and parking lots
Be extra alert for cars entering and exiting these locations.
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Walkers – Dress to be seen
Wear bright or reflective clothing when you can, especially at night.
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Bikers / Rollers – Wear a helmet
Make sure it fits snugly on your head to reduce your risk of serious head injuries.
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Bikers / Rollers – Be visible
Use headlights, tail lights, and bright or reflective clothing to help drivers see you sooner.
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Bikers / Rollers – Be predictable
Follow traffic laws and use hand signals to let drivers know where you’re heading.
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Bikers / Rollers – Stay focused
Don’t let your phone or technology distract from what’s around you.
Campaigns
Click to view the campaign PDF